Your business may be the single most valuable asset you own. We believe that it's worth your time and effort to exit your business by design rather than by default.
Let us help you plan your exit so you can sell your business when you want, for the money you need, to the person you choose.
Let us help you plan your exit so you can sell your business when you want, for the money you need, to the person you choose.
YOUR CONCERNS
You are the founder and owner of a successful business. You've paid your dues and are enjoying the fruits of your labor.
You also feel that now is the right time to start planning for cashing out and moving on from your business. That it's time for you to start working on your business, not just in your business, and plan for your life beyond business ownership. You may be wondering:
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HOW WE HELP
We help sell your business when you want, for the money you need, and to the person you choose.
Given the inseparable and intertwined relationship between your personal and business goals, we work with your financial planner to help prepare for a sale in the context of your overall financial plan. On a personal level, we work with your financial planner to address your personal needs such as:
Likewise, we help prepare your business for an eventual sale, coordinating with outside professionals and experts.
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What if you could...Build a cohesive leadership team with clear roles and an accountability structure Clearly articulate your company's mission, vision, and core values Run your business with discipline in alignment with your strategic direction Implement a business operational system that helps get things done Have a system to identify and hire the right people (and part with the wrong people) Cultivate a corporate culture that engages and motivates your team Set tangible goals and stay disciplined to make your vision a reality Build a brand consistent with your company's target market and uniqueness Institutionalize your core business processes Engineer an exit plan in alignment with your business and personal goals Sell your business when you want, for the money you need, to the person you choose |
The Results
Sustainable Growth
With a formalized growth strategy, growth will be dependent less on the founder's personal goodwill or rainmaking ability, and more on collective efforts. This is a far more sustainable and scalable model which allows your business to thrive beyond its founder
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Risk Minimization
By minimizing your business risk factors—concentrated customer base, product commoditization, competition from nontraditional players, lack of strategic direction, etc.—you give your business the best chance to continue to flourish beyond your exit.
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Scalability
You will optimize technology and implement repeatable processes around all your activities like customer service, operations, marketing and other activities. This results in increased productivity and efficiency without committing significant additional resources.
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Employee Engagement
Because your team members know clearly your firm's strategic direction and know how their daily activities specifically contribute to advance progress toward your firm's overall vision, your team members will be more engaged and more productive.
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Strategic Discipline
With a clearly communicated strategic direction and a right structure to implement your vision, you will run a highly disciplined organization with every activity, initiative and task fully in alignment with your strategic plan—like a good story with a tight plot line.
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Transferable ValueAll the efforts outlined here will culminate in a transferable enterprise value. The more institutionalized your business is and sustainable independent of you, the more valuable it becomes. This opens up attractive options for exit planning.
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"Working with Hoon has been a period of personal growth for our management team, being gently nudged to courageously step out of our comfort zone. Our primary focus and energy have always been in branding our firm around the highest level of client service unmatched by our peers. But as our firm grew and added more staff, we struggled with discord, petty politics, and even hostility among staff members. We were very much in need of building a cohesive team and reclaiming our firm’s family-like culture. Hoon helped us clarify and stay focused on our firm’s core values—communicating and living out those values. We now enjoy a positive and supportive culture where everyone feels welcome and stays productive. Even our clients notice it and compliment on our warm, collegial office atmosphere."
Founder of a CPA firm we helped with strategic planning which included transforming the firm culture to enable growth and take the firm to the "next level" |
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"Hoon is a visionary, yet extremely relational leader. He delivers problem-solving solutions while seeking to improve the business by building up every member of the team through mentorship and positive instruction. He provides a rare combination of innovation and attention to detail that is needed to produce results that will drive the organization forward. Hoon is a deep thinker, who can clearly articulate his wisdom and insights to those around him. I was in the fortunate position of learning from Hoon while he was my supervisor, and I still consider him a valued mentor."
Junior advisor we helped recruit and groom as a potential successor for a wealth management firm we helped prepare for an eventual ownership transition |
"In the six years I've worked here, this is the first time I feel like I know what we stand for and where we are going."
Portfolio manager of a wealth management firm we helped with strategic planning |
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"Hoon was instrumental in helping our firm institutionalize many processes and lay the groundwork for additional growth. He clarified our vision and articulated strategies to accomplish our long-term goals. Hoon was very well liked by all. He was a consummate team player, but never a "yes" man. He always strove to build esprit de corps, and worked relentlessly to help us achieve our targets. Thanks, Hoon!"
Founder of a wealth management firm we helped with laying the groundwork for a transition from a practice to a business with an enterprise value |
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"Hoon has an ability to see things at both a strategic and tactical level. He has a broad understanding of the Financial Services industry and brings years of experience and practical hands on application to the table. He can drive various areas forward from Technology, Operations, Client Service and Finance and unify them in a way that fits and makes sense as a whole, rather than disjointed parts operating in isolation."
Senior partner of a wealth management firm we helped with laying the groundwork for a transition from a practice to a business with an enterprise value |
"All the groundwork we put in place for new business is paying off for me. I think I'm on track to bring in $30 million of new assets this year. I'm already at about $16 million so far. I attribute it to all the work we did last year and the fruit is showing up now."
Partner of a wealth management firm we helped with strategic planning which included formalizing marketing and business development plans |
Hoon KangCPA, CFP®, ChFC, CLU
Principal
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